Philip Han designs products and systems.
Hands-on with founders and product leaders from concept through launch.
Select Work
Alterra Mountain Company
Ikon Pass App
Elevating access to winter adventure around the world
Alterra Mountain Company
Ikon Pass App
Elevating access to global winter adventure
AD–L
Allē for Business
Empowering independent operators with bespoke tools
AD–L
Allē for Business
Empowering independent operators with bespoke tools
Wayfair
Wayfair Partner Tools
Optimizing order management systems and time to first sales
Wayfair
Wayfair Partner Tools
Optimizing order management systems and time to first sales
Wayfair
Wayfair Partner Tools
Optimizing order management systems and time to first sales
Overview
Design for products and systems.
Over a decade of experience.
I’m Philip Han, a senior product designer with 13 years of experience across consumer, enterprise, and early-stage products where the challenge extends beyond interface design.
I combine product thinking, UX craft, and systems-level design to help teams make sense of complexity, create clarity, and move products forward.
How I work
Integrated from idea through launch.
Most of my work starts before the spec exists, when the question is still “what should this be?” rather than “how do we build it?”
I work across three connected modes, moving between them as the product takes shape: framing the bet, making the work visible, and staying close through build.
Product leaders and founders bring me in when they need a senior product design partner ahead of production: a soundboard, collaborator, and maker while the product is still taking shape.
Mode 01
Framing + Validation
Clarify what we’re solving, who it’s for, which assumptions need testing, and which decisions need to be made.
Research
System Mapping
Prototype Testing
Concept Validation
Workshops
Stakeholder alignment
Product Direction
Mode 02
Making ∞ Thinking
Make abstract questions concrete through artifacts that help teams see the work, surface assumptions, test directions, and move from conversation to clarity.
Prototypes
User Flows
Diagrams
Information Architecture
Service Maps
System Models
Mode 03
Building + Iterating
Stay close through production as constraints appear, decisions get made, and assumptions meet reality.
Partnership
Engineering Collaboration
Iteration
Design QA
Intent Protection
snapshots
A peak behind the scenes.
Turning complexity turns into clarity.
From research to insight. From concept to production. Every moment matters.
Testimonials
Client Quotes
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company
"Philip's work has had immense impact. He set a great precedent for research and product design. His ability to switch context fast is amazing! We'll be evangelizing his work."
Director of Product Operations
Wayfair
"Philip is a master at design discovery and strategy. He has the ability to get started and find ways forward no matter what is thrown at him."
Head of User Experience
AD–L
"I appreciate Philip's ability to wrangle all the different things. He is dedicated to figuring it all out and truly understanding the whole picture, which has made us more successful and move faster."
Director of Digital Experience
Alterra Mountain Company
"We talk about Philip a lot as an example of how one person can change the trajectory of a team. We were stuck. Philip took a hard-turn approach and we accelerated fast together. Truly incredible team dynamics!"
COO
NDA
"I always enjoy working with Philip. He has a super human ability to drill into a problem space and empathize with the user, and unpack ideas for what the experience could become."
Director of Design
OST
"Philip sets the bar high for product design. He keeps the quality and output high. The features and capabilities that he thinks through, presents, and builds out are far beyond anyone else’s ability."
Founder
Empatic & Co.
"Within a few weeks, Philip pulled together all of the UX, and designed for production in record time! The quality and collaboration have been astounding."
Product Manager
AD-L
"Forever impressed by the amount of work Philip produces every single week! The quality of UX work is above and beyond anything I’ve encountered."
Project Manager
Bttr.
"Every time Philip pulls up a diagram, with everything clearly mapped out... I wonder 'How is he keeping all of this organized?' I would get lost! I'm thankful for his thoroughness and creativity."
VP of Marketing
Alterra Mountain Company